Turning Your Goals into Money

Setting goals is noted by business experts, successful business professionals and business professors as one of the primary efforts one can take to see maximum success in their business and in their lives.

We must understand the importance of long-term and short-term goals and place our goals into a system that will yield maximum results and profit.

What are goals?

What is the purpose of goals?

The purpose of goals is to provide structure and organization for maximum success in achievement.

How important are goals to you?

What is the difference between long-term and short-term goals?

Long-term goals can go out as far as 5 to 10 years.

Short-term goals can be as little as 30 days and as much as 3-5 years.

What’s important to understand is that your short-term goals should contribute to your long-term goals being accomplished in some way. Otherwise, you can be all about being busy without actually seeing results or see profit in your business.

Dawn Roseberg McKay a professional career planning expert says your goals must be:

• conceivable: you must be able to put it into words;

• achievable: you must have the attributes, energy, and time to accomplish it;

• believable: you must believe you can reach it;

• achievable within a certain time frame: you must be able to state how long it will take you to reach it;

• clearly defined: you must know exactly what it is;

flexible: you must be willing to modify it as necessary

Below are ways you can turn your goals into actual money by developing a strategic plan to accomplish them.

1. Develop your vision, which will help you to identify your long-term and short-term goals. A (woman) without vision will perish. You must know why you are in business and what your vision is for your business. What would you like to accomplish. What type of money do you see yourself making? Who are your clients? How will you contribute to your community and to other businesswomen? How will you use your profit to enhance your life and the life of others?

2. Set your annual, quarterly, monthly and weekly goals.

3. Create a cash flow worksheet (excel) to determine your expenses and what your sales goals need to be.

4. Determine how many customers/clients you need and the amount of money each one needs to spend with you in order to meet your sales goals.

5. Practice the power of 4. Take the following actions daily.

   1. Call 4 new prospects daily

   2. Call 4 current clients daily to ask for referrals

   3. Send introduction letters to 4 people daily

   4. Send follow up letters to 4 people daily

6. Each Sunday evening identify your weekly goals that you would like to see accomplished by each Friday. Ensure that your weekly goals are contributing to your monthly, quarterly and annual.

7. Develop a measurement/accountability system to ensure that you are following your goals system.